The inaccessible web: how we got into this mess

Compared to other public spaces, the internet provides us with choices for how we consume and interact. We can use various devices, browsers and operating systems; we can change the size and colour of text; we can navigate with a mouse, keyboard, finger or mouthpiece; or we can use a screen reader to convert words to sounds.

Whatever your needs or preferences, there’s almost certainly a way to access the web.

Theoretically.In reality, the web is a mess.

These accessibility options tend to be forgotten or stripped away, even though accessible websites and apps can absolutely still be beautiful, innovative and user-friendly.

This is more than an inconvenience. This is a human rights issue. Disabled people need these options in order to access the web.

Here are my thoughts on how we got into this mess, and what we can do.

Curated by (Lifekludger)
Read full article at Source: The inaccessible web: how we got into this mess

9 Video Secrets Only Top Marketers Know – Ai-Media

4. They know that mobile is king and silence is golden.

On Facebook, three-quarters of all video content is seen on a mobile device. Since smartphones allow us to watch videos anywhere that’s connected to the Internet, we’re watching video almost everywhere. And when you’re in public places, silence is golden.Here’s a look at how our Facebook fans typically consume our videos. This is one of our posts that went viral with over 6 million views. What’s noticeable is how that over 5 million of those views were without sound.

On this occasion that’s 82% of all views being without sound.

According to Facebook:“In mobile-feed environments, people prefer having the choice to opt in to sound. Our research found that when feed-based mobile video ads play loudly when people aren’t expecting it, 80% react negatively, both toward the platform and the advertiser.

Advertisers should take this into account when creating video ads, making sure their stories don’t require sound to communicate their message.

”Adding closed captions to your video allows your audience to watch silently and discreetly on their morning commute (or from the bathroom stall) without drawing any attention to themselves.

According to Facebook, adding captions leads people to spend an average of 12% more time watching your videos. In a world where time is our most precious commodity, that’s more time being spent watching your content.

Curated by (Lifekludger)
Read full article at Source: 9 Video Secrets Only Top Marketers Know – Ai-Media

Evaluating Cognitive Web Accessibility with WAVE

WAVE Web Accessibility Tool

Introduction

WAVE is a web accessibility tool that can greatly assist in the evaluation of web content. Rather than providing a complex technical report, WAVE shows the original web page with embedded icons and indicators that reveal the accessibility of that page. …

WAVE, like any other automated tool, cannot tell you if your page is accessible, but it can help in human evaluation of web accessibility. …

The following checklist outlines things you can do to evaluate and improve cognitive web accessibility. This checklist is broken into general areas of cognitive accessibility. Many of the items listed are things that you must check for yourself on the page.

Cognitive Web Accessibility Checklist

Consistency

Transformability

Multi-modality

Focus and Structure

Readability and Language

Orientation and Error Prevention/Recovery

Assistive Technology Compatibility

Users with cognitive or learning disabilities often use screen readers or other assistive technologies to access content through various senses or to modify content to be best perceivable to them. Users with other physical or sensory disabilities also have a higher prevalence of cognitive or learning disabilities. The vast majority of WAVE icons indicate assistive technology errors, alerts, or features. Below are particular items to be aware of when evaluating assistive technology support for users with cognitive disabilities.

 

 

Curated by (Lifekludger)
Read full article at Source: Evaluating Cognitive Web Accessibility with WAVE

The Importance of Accessibility in the Dev Process

Developers rarely talk about the importance of having the right accessibility strategy or tool in place to help with our development. Actually, we barely seem to talk about having an accessibility strategy or tool at all.With the issue of accessibility at an all-time high, it’s time we, as a development community, talk about the importance of web accessibility— something more comprehensive than just using a screen reader as a tool to assist us, but ensuring our team of developers is on the same page.

FOLLOW THE RULES

Whether it’s working together via Slack, Drive, or Basecamp, being able to communicate quickly and concisely back and forth is a big deal. It helps keep things moving and provides a virtual gathering space for ideas, discussions, and documents. But accessibility issues aren’t as cut and dry as sharing a document for most people. For many, it is a complex web of rules and guidelines that many times seem insurmountable and overwhelming. How can we navigate all these subtleties easily as a team?

We need to be on the same page, speaking the same language. Having a shared vocabulary helps facilitate communication between team members (and clients) and allows us to solve problems more efficiently. Dev teams should be keeping up with accessibility rules and guidelines, to help establish a shared accessibility vocabulary. Ensuring everyone is on the same page with types of accessibility issues and guidelines will help keep things clear and consistent.

Given the amount of accessibility guidelines and rules, having an automated system to flag errors would be helpful. It is much more efficient to have a third party do it for you and it also frees up your team to tackle the problem instead of having to determine, find, and fix issues.

Curated by (Lifekludger)
Read full article at Source: The Importance of Accessibility in the Dev Process

Demystifying cognitive disability – Media Access Australia

 

Cognitive disability can be a difficult condition to understand. This is particularly the case for organisations wanting to be able to find out how to better address the communication needs of their managers, staff and consumers with a cognitive disability, in a media context.

 

That’s why Media Access Australia has created a practical resource for organisational support: the Cognitive Disability Digital Accessibility Guide, which is free to download from the Media Access Australia website.

Curated by (Lifekludger)
Read full article at Source: Demystifying cognitive disability – Media Access Australia

NY Slant – Uber and Accessibility

Amid Uber’s rapid unregulated expansion, New York City Mayor Bill de Blasio and nine other urban mayors have wisely chosen to develop a global rulebook to confront economic and social challenges of the sharing economy. This new coalition has a prime opportunity to finally end Uber’s discrimination against wheelchair users in New York and across the world.

Uber is an example of how the sharing economy has not yet evolved to adequately serve the disability community. While the $60 billion company has just begun to offer accessible vehicles in London, wheelchair users in hundreds of other cities are denied service every day. Twenty-six years after the Americans with Disabilities Act became federal law, Uber’s policies are a sad throwback to a time when those civil rights were simply ignored.

Uber has operated in New York City since 2011 and now has more than 30,000 vehicles on the road, but none are wheelchair-accessible. Even as the city’s taxi industry continues to advance toward 50 percent accessibility by 2020, city officials have not held Uber and other ridesharing apps to the same moral standard. And when the company tried – and failed – to expand statewide, it refused to include accessibility in its so-called commitment to upstate residents.

Uber has avoided discussions of an accessibility mandate at all costs – including more than $1 million spent on lobbying New York officials over the past year and a half. Part of the problem is UberWAV, which, the company claims, is a fair substitute for making its own cars accessible. In reality, it is an offensive response that treats the disability community with the same “separate but equal” attitude that once plagued America’s attitude toward race.

Instead of providing wheelchair users with accessible Uber cars, UberWAV merely attempts to connect them with accessible yellow or green taxis – the same taxis the company is trying to put out of business. The only real benefit of UberWAV is for Uber itself, which rakes in higher corporate profits by leaving the full cost of accessibility to the taxi industry.

Curated by (Lifekludger)
Read full article at Source: NY Slant

Accessibility Checker Goes Open Source

It’s Global Accessibility Awareness Day today! To celebrate it in a big way, we would like to announce that as of today, Accessibility Checker for CKEditor will be available also under an Open Source GPL license. If you care about accessibility, want to learn more about how important it is, and get to know our new product, read on!

The StoryAccessibility support has always been a priority issue at CKSource. CKEditor complies with most important industry standards, recommendations and checklists plus it includes a number of features that make it easy to use with assistive technologies.Last year we decided to give our dedication to web accessibility a big boost and entered the market with Accessibility Checker – an innovative tool that enables you to check your content for accessibility issues and fix them before you go live.​

Curated by (Lifekludger)
Read full article at Source: Accessibility Checker Goes Open Source | CKSource.com

Simple Ways to Make Your WordPress Site Accessible

Web site accessibility has been a lingering issue on the Internet for quite some time. However, with several laws in the US pushing website accessibility as a primary feature in public and private web entities, it has affected the Internet on a wider scale.

Accessibility has been proven to be beneficial to websites, public or businesses alike. Certain sites were slapped with legal complications, like this court case of a visually impaired handicap versus a luggage company. This also creates a positive PR for your website; social responsibility is a desirable trait that often gets a nod from the online community.

On the other hand, it positively affects your website’s search engine rankings as well. Website accessibility is good for SEO, as making your website accessible requires you to input text that can be read by screen readers and web crawlers alike.

It improves usability for the handicapped and non-handicapped. It also broadens your market reach. In the UK alone, since 2015, the number of disabled adults who had used the internet in the last 3 months has increased by 6.8% to 8.6 million in 2016. Imagine reaching out to 8.6 million more visitors and prospective buyers!

The disabled may be a minor group, but there’s strength in their numbers. The following simple tweaks will help your website gain more followers as you make your site accessible to all:

Curated by (Lifekludger)
Read full article at Source: Simple Ways to Make Your WordPress Site Accessible

Designing Perfect Text Field: Clarity, Accessibility and User Effort

Designing Perfect Text Field: Clarity, Accessibility and User Effort04 AUGUST 2016 on UX, Design, UI

For any app or web application, nothing will ever happen without some initial and ongoing input from the user. It is, therefore, critical that product designers, developer and product managers understand the best ways to allow them to do so.

In this article we’ll examine key factors that improve data input by focusing on text fields. Keep in mind that these are general guideline and there are exceptions to every rule.

A text field is a basic text control that enables the user to type a small amount of text. No matter what app you use, you’re bound to run across some little text field requiring your personal information. Even typing a question into Google is considered filling out a form which has only one text field.

Curated by (Lifekludger)
Read full article at Source: Designing Perfect Text Field: Clarity, Accessibility and User Effort