Tag Archives: ux

Defining and Measuring Usability and UX. The Big Difference Between Usability and UX

Everyone knows that user-friendly websites and apps are vital for the overall success of a business. We know that design quality indicates credibility and trust and that those things drive results.

We know this.

So how do you know that your site or app is easy to use? What steps do you take to know for sure that your design is driving those results?

This guide will define what usability and UX are (as these terms are often confused) and this guide will also show you how usability and UX can be measured.

Ready? Let’s get started.

Usability is Not UX

We hear the terms often: usability, UX but let’s admit it – although we know they are both important in the design world, we often confuse them.

Usability is about task-based interactions such as navigating a site, filling out a form, checking out at an online store, etc. It’s the ability to do something intuitively and easily.

UX is about how a person feels when they interact with your site or app. Are they encouraged to sign up to your newsletter? Are they moved by the design in the front page? Is the copy engaging or dull?

Let’s dive into some of the details.

What Exactly is Usability?

Designers, developers, and usability experts have racked their brains trying to define usability. The truth is, there is not a universal definition. There are many books and resources on the topic and not one of them is the same.

Jakob Nielsen describe usability with these five qualities or as he calls them, “Usability Goals.”

  1. Usefulness. Although it may seem obvious, you should always be curious and ask: Is this feature useful? Is it redundant? Will it help the user accomplish a task?
  2. Learnability. When a new user comes to your website or app, you want them to easily learn how to get around. What are you doing to make this happen?
  3. Memorability: When users return to the design after a period of not using it, will they remember it?
  4. Errors: What happens when uses make an error? How many errors do users make, and do they eventually find a solution?
  5. Satisfaction. How pleasant is it to use the design? Are users sharing the website? Have you delighted them or did the whole experience cause them frustration?

How Do You Measure Usability?

Source: Defining and Measuring Usability and UX. The Big Difference Between Usability and UX

Essential Color Tools for UX Designers

Essential Color Tools for UX Designers

Color is one of the most powerful tools in the designer’s toolkit. At the same time, color is a tricky concept to master — with an infinite number of possible color combinations out there, it can be hard to decide what colors to use on your site or app. To make things easier, I’ve created a list of the best tools for choosing color palettes. I’m sure they will save you a lot of time. In this article you’ll find tools that will help you:

  • Find inspiration
  • Create your own color scheme
  • Make color scheme accessible

Curated by (Lifekludger)
Read full article at Source: Essential Color Tools for UX Designers – UX Planet

The 7 Factors that Influence User Experience 

User Experience (UX) is critical to the success or failure of a product in the market but what do we mean by UX? All too often UX is confused with usability which describes to some extent how easy a product is to use and it is true that UX as a discipline began with usability – however, UX has grown to accommodate rather more than usability and it is important to pay attention to all facets of the user experience in order to deliver successful products to market.

There are 7 factors that describe user experience, according to Peter Morville a pioneer in the UX field who was written several best-selling books and advises many Fortune 500 companies on UX:

  • Useful
  • Usable
  • Findable
  • Credible
  • Desirable
  • Accessible
  • Valuable

Let’s take a look at each factor in turn and what it means for the overall user experience:

Curated by (Lifekludger)
Read full article at Source: The 7 Factors that Influence User Experience | Interaction Design Foundation

Designing for Accessibility: The Ultimate in UX


Designing for users with a broad range of abilities can bring challenges. But, before you start thinking “Great, more stuff to limit my rockstar designs” — recognize this: Smart designs aren’t created to impress your peers. Smart designs (and smart designers!) use design elements like color, placement, and interaction in very intentional ways to help site visitors accomplish their goals — while giving the user the most enjoyable experience possible.

So how do you create impressive, accessible designs? These 6 tips will help you create accessible designs that meet the minimum standards of Section 508 and Web Content Accessibility Guidelines 2.0.

1 . Start with Wireframes

Now you might be thinking “Duh! This is obvious.” But how often do you consider accessibility at this step? Designing for accessibility means considering all users from the start.

Curated by (Lifekludger)
Read full article at Source: Designing for Accessibility: The Ultimate in UX

Start Making Sense — Medium

This is the text of a quick talk I gave at Generate Conference in London on 17th September 2015. You can download the slides from Slideshare. You can find out more on SensoryUX.com.

“I’m here to talk about sensory design and what I do: which is to try and make information meaningful.

Meaningful to people with physical or cognitive impairments.

I can take visual information and convert it to tactile or convert complex textual information to simple graphics or audio.

Curated by (Lifekludger)
Read full article at Source: Start Making Sense — Medium